• Global Trust: We aim globally and are committed to continuously meeting customer needs. Helping customers succeed is the foundation for our survival and development. We must meet the diverse needs of our customers from a comprehensive perspective of products, technology, services, and solutions. We must stand from the customer's perspective, use genuine passion, dedication, and continuous innovation to creatively meet their practical and valuable needs, and win their hearts and trust.

• With unique value and creativity: We focus on creating differentiated core competitive advantages, customer-centric, integrating research and development, manufacturing, and service resources, and creating value for customers through our composite capabilities of reliable quality, leading technology, and environmental efficiency, helping them achieve success.

• World-class enterprise: We aim to build XCMG into a world-class enterprise with an international talent team, leading technology, management level, corporate culture, and brand influence.